LEAD STRATEGIST

CAMPAIGN PLANNING

TALENT CONSULTING

CONTENT STRATEGY

AUDIO COMPOSITION

AGENCY

Superdigital™

THE IDEA

Fly to Miami for Superbowl Week to develop and launch Nerf’s first ever star-driven content franchise.

THE STORY

Not only did we make magic against the (Superbowl) deadline, we pivoted through covid with a fully animated Nerf House 2. I was also tapped for my music production skills, handling original track composition, SFX and mixing.

THE RESULTS

13 household names from Diplo to Klay Thompson, thousands of #NerfHouseChallenge fan entries, coverage from Billboard.com, Barstool Sports, NBC & more, millions of organic video views – and a new era for the Nerf brand.

THE TEAM

Kyler Schelling (Director), Assaf Swissa (Exec Producer), Carissa Marlowe (Producer), Billy Griffin (Account), Rob Cattell (Account), Taylor Carroll (Account), Mitch Anderson (Social Creative)