LEAD STRATEGIST

SOCIAL STRATEGY

PARTNERSHIP MANAGEMENT

E-COMMERCE CONSULTING

CAMPAIGN PLANNING

AGENCY

Superdigital™

THE IDEA

Facebook tapped us to help Julian Edelman become the first athlete to launch with Instagram native checkout – and we had some big ideas for their cases study video too.

THE STORY

Partnering with Instagram was amazing, but looking back through years of creativity, reactive apparel drops, and social media experiments was just was rewarding.

THE RESULTS

Over $10M in DTC sales, an NFL leading 11% engagement rate on Instagram, a best selling children’s book franchise, four sold-out pop up shops, and a (duck)boat load more.

THE TEAM

Assaf Swissa (Exec Producer), Kyler Schelling (Director), Billy Griffin (Account Lead), Mitch Anderson (Creative), Jack McCarthy (Writer)